Sales Sheet & Flyers Copywriter
Sales Sheet and Flyers Copywriting Services – Columbus Ohio
Sales Sheets
We write sales sheets as informative, quick overviews of the product or service all on one sheet of paper. It is a short piece that highlights important features for customers whether it’s used on calls, handed out at trade shows, or as point of sale promotion at retail locations.
Keep it simple
Too much information can turn sales sheet from crisp to messy and confusing. We keep them short and sweet and provide a quick rundown of your product. Our goal is concentrate on how the product or service will benefit the customer, and not just talk about the specific features.
People only care about how a product could help them, so we concentrate on that.
Technical but simple language and show the product
We recommend a full-color photo of the product on your sales sheet, preferably in use. Specifications, including size, weight, power and other requirements need to be trimmed down to the basics.
Call To Action
We believe in including a direct call to action in sales sheet copy, telling them to call now or visit your website for more information, get a demonstration and/or pricing. There should also be a reason to buy NOW to order if it’s used on a sale.
Sales Flyers
Written to SELL NOW
We write sales flyers simply. If they are about a special offer, so “the deal is the deal.” While they should be on brand (not written poorly) their purpose is to attract immediate attention and generate orders NOW.
Headlines will be simple, direct and drive action. The brief copy will be incorporated into the design to get attention quickly and communicate the sales message in plain language.
The Call to Action will be part of the headline, body copy and at the bottom of the page. It will feature the “simple as 1, 2, 3” directions needed to order.
Make Your Content a Priority.
I certainly will.
Increase Conversion Rates
We use “Sticky words©” to build your story – to gain and keep attention by creating a strong positive perception. “Sticky Words” are memorable and give prospects unique reasons to do business with you. “Sticky words©” that get people to want to find out more about what you do and how they might be able to benefit from it.
Reduce Bounce Rate
Copywriting that provides convincing reasons for visitors to engage with your work and read more – and more.
Drive More Traffic
Keywords and phrases that draw visitors to your site because you have content that relates to benefits they want.
Turn your traffic into loyal customers and return visitors. Don't miss out!
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